Steve Ellis told Social Media Week that human ingenuity will save advertising by leveraging good ideas that cut through the marketing clutter and building relationships with consumers over six-inch screens.Read More
WHOSAY VP Creative, Jenna Sereni, hosted Paul Gelb, Head of Programmatic & Social, Bayer and Taisa Veras, Director of Social Media, NYC & Company at the Brand Innovators Summit panel ‘Navigating Social Media in the Age of Pay-to-Play’ held in New York City during Social Media Week.Read More
WHOSAY CMO Paul Kontonis joined The Shorty Awards founder Greg Galant and Jessica Thorpe in The CMO Summit panel ‘Behind the Paywall: Truths on the ROI of Influencer Marketing and Paid Media’ hosted by Digiday reporter Kerry Flynn and presented by Sysomos on Monday, May 14 in New York City.Read More
Steve Ellis said at Viacom Digital Studio Newfront that the influence marketer has fulfilled its dream of joining the power of distribution that only a major television company can afford.Read More
Billy Boulia, VP, Social Strategy, Digitas, hosted the Social Media Week New York (SMWNYC) panel ‘Influencer Marketing’s Next Frontier: Best Practices for Successful Partnerships Today & Tomorrow’ with Kyla Brennan, Founder & CEO, HelloSociety, Rob Gregory, President of Sales, WHOSAY and Grace Flynn, Lifestyle Blogger, The Doughnut Diaries.
Co-founded by Academy Award-winning actress Geena Davis, BFF champions changing the world through offering diverse creators the chance to tell their stories through more inclusive media portrayals.Read More
WHOSAY CEO Steve Ellis, Improv Everywhere’s Charlie Todd and Game/Film Theorists’ MatPat told Social Media Week New York (SMWNYC) that an ongoing trusted and creative relationship between professional creators and savvy brands was a win-win by delivering both business results and value to the audience.
Rob Gregory will join Billy Boulia, VP, Social Strategy, Digitas, Kyla Brennan
Founder & CEO, HelloSociety and Grace Flynn, Lifestyle Blogger, The Doughnut Diaries to discuss best practices for successful partnerships and what’s next for agencies when it comes to social content.
The creator of Game Theory and the founder of Improv Everywhere, respectively, are Steve Ellis’ guests at the Creativity Meets Brand Outcomes: There is Where the Magic Happens panel on Wednesday, April 25.Read More
The founder of Improv Everywhere will join WHOSAY CEO Steve Ellis at Social Media Week New York on April 25. But first, we got his thoughts on engaging audiences and working with brands.Read More
The founder of Game/Film Theory will join WHOSAY CEO Steve Ellis at Social Media Week New York on April 25. We sat with him to get his insights on engaging audiences and working with brands.Read More
We sat with Gregory Galant, Co-Founder and CEO of The Shorty Awards and Muck Rack, who thinks influencers and creators have “unleashed a whole new level of creativity” that inspires us all every day.Read More
From fostering relationships to 24/7 consumers and six-second creative briefs to considering the advertising opportunities of the metaverse, the honorees and host of the 212NYC Winter Gala made the case that advertising will continue to be a force for innovation in 2018 and beyond.Read More
Salima Popatia, VP Global Online Marketing & Merchandising at Estee Lauder and David Cohen, President North America, Magna Global, share key industry insights ahead of the 212NYC Winter Gala. The event, held on March 29, will be hosted by Shenan Reed, President, CFO at Publicis Groupe, also an honoree.Read More
A new WHOSAY Match report curated and vetted by our Talent team shows the top up-and-coming LGBT influencers along with stats on their followers’ gender, age, geographical location, values and personality traits.Read More
The free platform for matching talent-influencers and brand’s campaign objectives now offers even more exact pairings.Read More
Eighty-nine percent of marketers surveyed believe influencer marketing can positively impact how people feel about your brand.Read More
WHOSAY Sr. Creative Director, Kat Gates, joined NJ Ad Club’s 2018 State of the Advertising Industry SmarTalk panel to discuss the role of ad agencies in the 21st century and beyond.Read More
How WHOSAY's recently-launched Shopper division helps brick-and-mortar stores spark sales through influencer marketing.Read More
We sat with Walmart CMO, Tony Rogers, to hear about his company’s vision for the future of retail.Read More