When Done Right, Influencer Marketing Delivers Better Results than Traditional OLA

When Done Right, Influencer Marketing Delivers Better Results than Traditional OLA

Billy Boulia, VP, Social Strategy, Digitas, hosted the Social Media Week New York (SMWNYC) panel ‘Influencer Marketing’s Next Frontier: Best Practices for Successful Partnerships Today & Tomorrow’ with Kyla Brennan, Founder & CEO, HelloSociety, Rob Gregory, President of Sales, WHOSAY and Grace Flynn, Lifestyle Blogger, The Doughnut Diaries.