An inductee of the Rock & Roll Hall of Fame, Run-D.M.C. was named the greatest hip-hop artist of all-time by both MTV and VH1. Describing his considerable impact, Rolling Stone writes, “ [Run] took hardcore hip-hop from an underground street sensation to a pop-culture phenomenon...It was [Run] that introduced hats, gold chains, and untied sneakers to youth culture…In the process, [Run] helped change the course of popular music, paving the way for rap's second generation.”
With his trademark Adidas sneakers, black track suits, and gold chains, Run has long been a global fashion influencer. Along with his brother Russell Simmons, he established Run Athletics the wildly successful apparel company that has been a fixture of international department and athletic stores for the last decade.
Run remains a dynamic figure in entertainment today. His hit MTV show, Run's House, aired for six seasons and became one of the most widely viewed shows on cable television. Starring alongside his wife Justine and their six children, Run became America’s favorite father and a paradigm of family values, humor, and spirituality. Run’s House set the groundwork for Take Back Your Family: A Challenge to America’s Parents - a book Run co-authored with Justine. In 2008, he penned Words of Wisdom: Daily Affirmations of Faith from Run’s House to Yours. His third book, Manology, co-authored with Tyrese, will be released in 2012.
Recently, Run has become a highly sought-after deejay and public speaker. Behind the turntables, Run has toured around the world headlining music festivals across Europe and performing at high-profile events at the Super Bowl, American Music Awards, and New York Fashion Week. A dynamic speaker, Run has relayed his positive messages of family, faith, and hip-hop at some of the world’s largest churches and most prestigious universities.
Run’s daily inspirational words of wisdom are followed by nearly 3,000,000 people on Twitter and have established him as a thought leader in the world of social media.